A note from the founders
Why we started Morphis
"We've spent our careers inside law firms, professional services firms and other businesses, including Kennedys, Clifford Chance, KPMG and VML. We watched firms invest heavily in technology and operational change, then struggle to show what it returned. The technology usually worked. How the change was run, and whether people used it day to day, decided the return.
At one global law firm, three weeks spent matching statements of work to invoices recovered £1m from a single client. That value is sitting in most firms, and AI is raising the stakes. Clients expect faster, better value, and AI only delivers it where the operating model is ready.
Morphis exists to find that value by supporting firms, on a fixed price, with our commitments in writing."
Simon Scott-Priestley and Mike Gilpin
The founders
The senior people you meet do the work
Simon Scott-Priestley
Co-founder
Simon has led operations and transformation for more than 25 years, at C-suite level across professional services, technology and consulting.
He spent nearly a decade at Clifford Chance running its global IT projects group, held senior transformation roles at KPMG, and was COO of VML Enterprise Solutions.
He's known for turning complex operational problems into clear focus and seeing them through to tangible outcomes. He developed Accelerated Value Transformation (AVT), the method behind the Morphis Value Engine, at Arm from 2014 and used it at Imagination Technologies and VML.
simon@morphis.uk+44 (0)7779 169076LinkedIn
Mike Gilpin
Co-founder
Mike has spent more than three decades where law, technology and commercial innovation meet.
He designed one of the world's first significant online legal services for Linklaters, spent nearly a decade at Clifford Chance leading global applications and online services, and rebuilt Kennedys' technology as Director of IT. He then co-founded Kennedys iQ as Commercial Director, spinning out an AI-driven insurtech platform that grew revenue by 500% under his leadership.
He brings technical fluency and the commercial instinct to know when a product or operating model has to change.
mike@morphis.uk+44 (0)7930 304081LinkedIn
Where our experience was built
Results our founders have delivered
Change we've led, and what it returned
Kennedys iQ: growing new revenue and increasing market share
- The situation
- A leading international insurance law firm faced a consolidating market and a race to the bottom on price.
- What changed
- Established novel technology solutions used directly by insurers, then launched a standalone insurtech business to oversee delivery. The business grew a new revenue stream and an equity structure independent of the core partnership.
Kennedys: faster entry into new markets
- The situation
- An international law firm with an ambitious cross-border expansion plan lacked a technology platform that could scale with it.
- What changed
- Designed and delivered a technology strategy and modernisation programme. The firm entered new markets quickly, consolidated fragmented systems and gained a platform built for long-term international growth.
VML Enterprise Solutions: 40% faster time to revenue, £500k a year saved
- The situation
- A multi-country professional services business couldn't staff client teams within contracted timeframes, creating reputational risk and delayed revenue.
- What changed
- Designed and implemented an AI-enabled resource-management capability. Time to revenue fell by 40%, annual operating costs fell by £500k, and client satisfaction and delivery consistency improved.
VML Enterprise Solutions: supporting growth from $150m to $250m
- The situation
- A technology division of a global creative agency had grown through acquisition but lacked the infrastructure to run a $250m business efficiently.
- What changed
- Built a new operating model across seven European entities, covering governance, process, organisation, systems and data. It supported revenue growth while delivery quality, client retention and margin improved.